Senior Marketing Executive

Senior Marketing Executive – Hybrid

Redhill 

We are working with a great events company based in the Redhill area that is going through amazing growth! 

This role would suit an experienced Marketing Executive with an entrepreneurial mindset looking to develop their career, or a Marketing Manager looking for a new challenge in an ambitious, growing business. The successful candidate will need to take the initiative to manage and execute marketing plans, with support from the Head of Marketing. 

Manage the delivery of end-to-end marketing strategies to increase brand awareness, engage audiences, and maximise retention to primarily grow existing events, with additional support for new launches as required. 

• Manage end-to-end campaign execution, including planning, copy and creative production, implementation and performance tracking for existing events.


• Leverage various marketing channels, predominantly email marketing, social media, paid advertising, content marketing and partnerships to reach and engage target audiences.


• Create exprom, visprom, conversion and exhibitor news emails.


• Manage social media activity, including content creation, scheduling, and audience engagement.


• Create diverse content (videography, photography, graphics and other visual media) and engage in live marketing content creation during events.


• Co-ordinate design, production and distribution of promotional materials and adverts.


• Support with development of the print-ready show guide for each event.


• Ensure the website is up-to-date with logos, speakers’ details and general event content as it becomes available and changed over after each event.


• Write clear, concise copy for all forms of marketing communications.


• Work with Head of Marketing to support delivery of partner marketing initiatives across a range of owned and partner marketing channels.


• Researching competitor and market trends and reporting to Head of Marketing.


• Process and manage data within CRM and email marketing platforms.


• Support research and insight projects related to customer experience or brand development/enhancement including post-event surveys, certificates and registration forms.


• Develop on-site marketing assets including print/digital graphics, digital screens and other branded assets.


• Work on-site at events carrying out various duties where required.


• Stay up-to-date with the latest marketing trends and best practices. 

Qualifications/ Skills & Experience 

• Have a minimum of two years’ experience in events marketing (exhibitions)


• GCSE or equivalent – English and Mathematics at grade B/7 or above


• Level 4 or above business or marketing qualification (preferred)


• Be able to work independently, meeting project deadlines


• Have a keen interest in the review and interpretation of marketing analytics


• Have a keen interest in live events


• Be able to multi-task and have excellent attention to detail


• Have excellent communication skills


• Have a working knowledge of Microsoft Office


• Have a working knowledge of Canva


• Have a good understanding of social media


• Have a good understanding of email marketing tools 

What’s in it for me: 

• Salary up to £42,000


• Profit share


• Hybrid working


• 25 days annual leave


• Pension


• Gym club membership 

Refer a friend and earn a retail voucher of your choice up to the value of £500! 

Unfortunately, due to high numbers of applications, we are only able to respond to shortlisted applicants. If you have not heard from us within 5 days, please assume that you have not been shortlisted on this occasion. 

By applying for this vacancy, you accept Lloyd Recruitment Services Privacy and GDPR Policy which can be found on our website and therefore gives us consent to contact you. 

Lloyd Recruitment Services are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer.